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GY

GameYourself - Create a virtual 3D model of a person’s face based on a short video taken with any smartphone cam.

Total Cost €

EC-Contrib. €

Partnership

Views

Outcomes and
results

GY project word cloud

Explore the words cloud of the GY project. It provides you a very rough idea of what is the project "GY" about.

tech editing create 3d latest vision business made university video gameyourself changing point hours representation specialized label recorded solutions individualizing image clothes engage significantly hair spend gain character combining virtual items day competitors tools marketing smartphone publishers reconstruction company players cosmetic humboldt white realistic playing industries couple first prof group scanned berlin time industry person outperforms licensed plays hence computer acquisition solution mentioned brings context online spin social automated view game colors peter pay relies minutes fanbase eisert amount regular advantage off surgery companies usually model games life manual personalized contributes

Project "GY" data sheet

The following table provides information about the project.

Coordinator	SOTI, TAS/ZOBISCH, ERIK-MARTIN BARLAI, BALINT GBR Organization address address: MALTESSER STR 74-100 city: BERLIN postcode: 12249 website: n.a. contact info title: n.a. name: n.a. surname: n.a. function: n.a. email: n.a. telephone: n.a. fax: n.a.
Coordinator Country	Germany [DE]
Project website	http://www.gameyourself.de
Total cost	71˙429 €
EC max contribution	50˙000 € (70%)
Programme	1. H2020-EU.2.1.1. (INDUSTRIAL LEADERSHIP - Leadership in enabling and industrial technologies - Information and Communication Technologies (ICT)) 2. H2020-EU.2.3.1. (Mainstreaming SME support, especially through a dedicated instrument)
Code Call	H2020-SMEINST-1-2014
Funding Scheme	SME-1
Starting year	2014
Duration (year-month-day)	from 2014-10-01 to 2015-03-31

Partnership

Take a look of project's partnership.

#	participants	country	role	EC contrib. [€]
1	SOTI, TAS/ZOBISCH, ERIK-MARTIN BARLAI, BALINT GBR SOTI, TAS/ZOBISCH, ERIK-MARTIN BARLAI, BALINT GBR Organization address address: MALTESSER STR 74-100 city: BERLIN postcode: 12249 website: n.a. contact info title: n.a. name: n.a. surname: n.a. function: n.a. email: n.a. telephone: n.a. fax: n.a.	DE (BERLIN)	coordinator	50˙000.00

Map

Project objective

GameYourself is a High-Tech Spin-Off company of the Humboldt University of Berlin specialized in the field of computer vision. The company developed a novel technology for 3D face reconstruction and face representation by combining and further developing the latest results of Prof. Peter Eisert’s research group. The developed method relies on image-based systems for context and information acquisition and it significantly outperforms the current state of the art solutions. Our automated method is capable of creating a virtual 3D model of a person’s face based on a (a) short video of it taken by a regular smartphone. With our method we made it possible for the first time to create a highly realistic 3D model of a real face based on a video recorded by a regular smartphone. The result is available within a couple of minutes without manual editing. Video game players usually spend hours a day in a game and are willing to pay for virtual tools and items. Individualizing their character (changing hair, clothes, colors etc.) plays a very important role, especially in social online games like Second Life. From the industry point of view one of the most important factors which contributes to the overall success of a particular game is the amount of the average time the users spend playing it. Hence it is in the interest of the game companies to engage their users more in their games and to gain advantage over their competitors by offering a technology that brings high value to their fanbase. The business model of GameYourself is simple: Users pay per scanned face that is integrated into a game. Furthermore the technology can be licensed to game publishers as a white label solution. It has to be mentioned that the opportunities of the GameYourself technology are much broader: It can be used in different industries such as e.g. the cosmetic industry, personalized marketing or surgery.

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The information about "GY" are provided by the European Opendata Portal: CORDIS opendata.