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Opendata, web and dolomites

Interactive Video

Automatic creation of interactive video to double video advertising revenues whilst decreasing inconvenience for viewers

Total Cost €

EC-Contrib. €

Partnership

Views

Outcomes and
results

Interactive Video project word cloud

Explore the words cloud of the Interactive Video project. It provides you a very rough idea of what is the project "Interactive Video" about.

start inconvenience deployable jobs similarity clients surfers video startup media obtain despite added amongst french forecast context accepted company formats online videos profitability enriches indirect commercializing provider monetization considerate easily eighteen direct incorporated monetized sales fast occasional play format exceeding thereby industrialized technologies create internet commercialize cutting months market fee 300 additional content lucrative earns smarter specializing inventory position share double revenue led million add whilst decreasing 50 25 interactive advertising enrichments disruptive automatically solution adways outlets first edge hundreds

Project "Interactive Video" data sheet

The following table provides information about the project.

Coordinator	ADWAYS Organization address address: 33 RUE DU MAIL city: PARIS postcode: 75002 website: n.a. contact info title: n.a. name: n.a. surname: n.a. function: n.a. email: n.a. telephone: n.a. fax: n.a.
Coordinator Country	France [FR]
Project website	http://adways-studio.com/strategie.php
Total cost	1˙352˙175 €
EC max contribution	946˙523 € (70%)
Programme	1. H2020-EU.2.1.1. (INDUSTRIAL LEADERSHIP - Leadership in enabling and industrial technologies - Information and Communication Technologies (ICT)) 2. H2020-EU.2.3.1. (Mainstreaming SME support, especially through a dedicated instrument)
Code Call	H2020-SMEINST-2-2014
Funding Scheme	SME-2
Starting year	2015
Duration (year-month-day)	from 2015-04-01 to 2016-11-30

Partnership

Take a look of project's partnership.

#	participants	country	role	EC contrib. [€]
1	ADWAYS ADWAYS Organization address address: 33 RUE DU MAIL city: PARIS postcode: 75002 website: n.a. contact info title: n.a. name: n.a. surname: n.a. function: n.a. email: n.a. telephone: n.a. fax: n.a.	FR (PARIS)	coordinator	946˙523.00

Map

Project objective

Adways is a fast-growing, cutting-edge startup company specializing in interactive video. The project involves commercializing interactive video technology for specific adaptation to the advertising monetization requirements of major media outlets. With video advertising formats becoming more considerate of Internet users and more lucrative for media outlets, interactive video is increasing the profitability of videos whilst decreasing the inconvenience for surfers. This smarter advertising format has real disruptive potential on the online video advertising market. Yet production process still needs to be industrialized in order to address media outlets' current monetization problems on a large scale. At the end of the project, Adways is aiming to be in a position to commercialize an application that enriches videos fully automatically. The solution will automatically add relevant interactive content based on video context analysis. The objective is to provide new added-value information to Internet users whilst the videos play. This interactive content will be monetized as an additional advertising inventory. The enrichments, which will be easily deployable on a very large scale but incorporated into the content of the videos, will be widely accepted by Internet users despite the occasional similarity to advertising. The objective of this project is to double the advertising inventory and video revenue of media outlets and obtain 50% market share among French media outlets after eighteen months. As a technology provider, Adways earns a fee of 25% of the advertising revenue generated for target sales exceeding €2 million in the first year. The revenue forecast is more than €100 million five years after the project's start, thereby creating a new interactive video advertising technologies market led by Adways in Europe. Therefore, Adways would create 300 direct jobs and hundreds of indirect jobs amongst its clients.

Deliverables

List of deliverables.
List of clients	Documents, reports	2019-07-24 14:22:05
Beta version	Other	2019-07-24 14:22:05
List of features implemented	Documents, reports	2019-07-24 14:22:06
Press release 1	Websites, patent fillings, videos etc.	2019-07-24 14:22:05
Final version of the product	Other	2019-07-24 14:22:05
Business case release	Documents, reports	2019-07-24 14:22:05
Press release 2	Documents, reports	2019-07-24 14:22:05

Take a look to the deliverables list in detail: detailed list of Interactive Video deliverables.

Are you the coordinator (or a participant) of this project? Plaese send me more information about the "INTERACTIVE VIDEO" project.

For instance: the website url (it has not provided by EU-opendata yet), the logo, a more detailed description of the project (in plain text as a rtf file or a word file), some pictures (as picture files, not embedded into any word file), twitter account, linkedin page, etc.

Send me an email (fabio@fabiodisconzi.com) and I put them in your project's page as son as possible.

Thanks. And then put a link of this page into your project's website.

The information about "INTERACTIVE VIDEO" are provided by the European Opendata Portal: CORDIS opendata.