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bubbleOn

Transforming the Customer Experience through Smart, Interactive and Pervasive Proximity Services

Total Cost €

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EC-Contrib. €

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Partnership

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 Outcomes and results

 bubbleOn project word cloud

Explore the words cloud of the bubbleOn project. It provides you a very rough idea of what is the project "bubbleOn" about.

individual    bubble    service    wi    solution    device    stores    programs    valuable    context    business    innovative    offline    seamless    fi    principles    actions    door    portfolio    omni    proximity    mind    bubbleon    positively    taylor    supermarket    seamlessly    charging    technologies    depending    suddenly    profile    integrates    automated    custbubbleon    time    people    physical    world    made    location    online    ease    orchestrator    extreme    gamification    mix    full    sales    follows    shop    customers    studio    branch    fosters    techniques    station    promotion    turnkey    everything    pretty    entering    orchestration    absolute    presented    prestigious    customer    coupons    bank    basket    channel    strategy    content    promotions    campaigns    services    designed    cms    opens    section    adaptive    satisfaction    individuals    mean    retailers    created    refunded    customised    intelligence    intrusive    beacons    thanks    gps    platform    ecosystem    appealing    marketing    paris    loyalty   

Project "bubbleOn" data sheet

The following table provides information about the project.

Coordinator		 THE BUBBLES COMPANY 

Organization address
address: 11 CITE VANEAU
city: PARIS
postcode: 75007
website: n.a.

contact info
title: n.a.
name: n.a.
surname: n.a.
function: n.a.
email: n.a.
telephone: n.a.
fax: n.a.
 Coordinator Country France [FR]
 Project website https://www.drivetopurchase.com/en/
 Total cost 71˙429 €
 EC max contribution 50˙000 € (70%)
 Programme 1. H2020-EU.3. (PRIORITY 'Societal challenges)
2. H2020-EU.2.3. (INDUSTRIAL LEADERSHIP - Innovation In SMEs)
3. H2020-EU.2.1. (INDUSTRIAL LEADERSHIP - Leadership in enabling and industrial technologies)
 Code Call H2020-SMEInst-2018-2020-1
 Funding Scheme SME-1
 Starting year 2018
 Duration (year-month-day) from 2018-05-01   to  2018-08-31

 Partnership

Take a look of project's partnership.

# participants  country  role  EC contrib. [€] 
1    THE BUBBLES COMPANY FR (PARIS) coordinator 50˙000.00

Map

 Project objective

bubbleOn is a fully integrated ecosystem to provide proximity services (marketing, custbubbleOn is a fully integrated ecosystem to provide proximity services (marketing, customer satisfaction, etc.) based on a non-intrusive device (presented as a charging station, the bubble) and a service platform that seamlessly allows creating and using adaptive content depending on each user profile, location, time and context. All of this enables advanced marketing features that fosters marketing intelligence strategy. bubbleOn is the only solution including a proximity service multi-technology device, a content management system (CMS) and an orchestrator to provide a non-intrusive, seamless, turnkey solution for retailers to deliver proximity marketing services in their stores. bubbleOn project follows three principles: 1. Extreme User Experience: from our physical device –the bubble–, designed by a prestigious studio in Paris, to our content management system (CMS) and including the service portfolio designed for end users (i.e. 1/X promotion described in section 1.3), everything is created to impact positively in the mind of people, to ease common and not so common actions and to be pretty, friendly and appealing. 2. Omni-channel, one step further: our solution integrates the offline world with online resources to provide individuals with the most exciting experience (one can go to a supermarket and get his full basket refunded, suddenly!). We mix proximity technologies (beacons, GPS, Wi-Fi…) with marketing techniques (coupons, promotions, loyalty programs, sales…) and produce automated campaigns in real time. 3. Taylor made marketing: thanks to our business intelligence orchestration, implemented in our orchestrator, we are able to deliver absolute customised content to each individual entering a shop, a bank branch or a station. This opens a new door to deliver valuable content to the customers, by mean of non-intrusive marketing, gamification and other innovative methods.

Are you the coordinator (or a participant) of this project? Plaese send me more information about the "BUBBLEON" project.

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Send me an  email (fabio@fabiodisconzi.com) and I put them in your project's page as son as possible.

Thanks. And then put a link of this page into your project's website.

The information about "BUBBLEON" are provided by the European Opendata Portal: CORDIS opendata.

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