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MistAndClean SIGNED

Upscaling production and adding new product lines to the unique and patented water-to-mist technology that reduces water use by 98% without loss of functionality and keeping a high user experience

Total Cost €

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EC-Contrib. €

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Partnership

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 MistAndClean project word cloud

Explore the words cloud of the MistAndClean project. It provides you a very rough idea of what is the project "MistAndClean" about.

fitting    altered    basic    unilever    98    public    nearly    budget    companies    total    versatile    space    household    spent    speed    revenue    tam    thanks    switch    innovative    bathrooms    components    conservation    energy    global    budgets    seeking    washing    airport    full    stage    mode    flow    water    tap    5m    transforms    viral    mist    60k    endorsement    views    million    company    kitchens    turning    types    segment    share    successful    completion    mere    faucet    hotel    corporates    live    leaders    kickstarter    crisis    fixed    taps    83b    gushing    version    durable    commercialization    nozzle    maintaining    first    restaurant    cheaper    secured    2023    distributors    video    sales    something    put    saving    offset    showerheads    plastic    wwf    18m    setting    world    option    population    alone    beautiful    units    clean    savings    time    ikea    carbon    dense    addressable    spray    market    campaign    showerhead    62m    radical    grow    retailers    emissions    patented    half    knows   

Project "MistAndClean" data sheet

The following table provides information about the project.

Coordinator
ALTERED STOCKHOLM AB 

Organization address
address: NYBROGATAN 8 C/O ALMA
city: STOCKHOLM
postcode: 114 34
website: n.a.

contact info
title: n.a.
name: n.a.
surname: n.a.
function: n.a.
email: n.a.
telephone: n.a.
fax: n.a.

 Coordinator Country Sweden [SE]
 Project website https://www.alteredcompany.com/
 Total cost 71˙429 €
 EC max contribution 50˙000 € (70%)
 Programme 1. H2020-EU.3. (PRIORITY 'Societal challenges)
2. H2020-EU.2.3. (INDUSTRIAL LEADERSHIP - Innovation In SMEs)
3. H2020-EU.2.1. (INDUSTRIAL LEADERSHIP - Leadership in enabling and industrial technologies)
 Code Call H2020-SMEInst-2018-2020-1
 Funding Scheme SME-1
 Starting year 2019
 Duration (year-month-day) from 2019-03-01   to  2019-05-31

 Partnership

Take a look of project's partnership.

# participants  country  role  EC contrib. [€] 
1    ALTERED STOCKHOLM AB SE (STOCKHOLM) coordinator 50˙000.00

Map

 Project objective

By 2023, about half of the world’s population will live in areas without enough water for basic needs. Altered is making water saving as easy as possible with a full range of water-saving products for all types of water use and all budgets. For our first development we have spent nearly €1.5M to bring to the market a radical technology: a patented nozzle that transforms a gushing flow into a dense, high-speed mist using up to 98% less water than existing taps, while maintaining the same washing experience with the option to switch to spray mode for a higher flow when needed. We are working together with distributors and retailers to offer something different from traditional companies by turning components no one knows about, into beautiful, easy to use, durable, versatile products fitting for every budget and every tap. Thanks to a viral Kickstarter campaign video with over 50 million views we have secured the sales of our first 60K units, our first partnerships with large corporates like Ikea and Unilever and an endorsement from WWF which have set us on our way to help solve the global water crisis, contribute to energy savings and offset carbon emissions. We are seeking €1.62M for Mist&Clean, making the way for three new developments based on our current technology: 1) a cheaper, plastic version of our current devices 2) a fixed faucet for new bathrooms and kitchens and 3) showerheads so that our innovative water saving technology can be put to use in every household, hotel, restaurant, airport and public space. The successful completion of Mist&Clean will allow us to grow our share of the faucet market and tap into the showerhead segment for the first time, a total addressable market (TAM) in the EU alone of 1.83B units. A mere year after the commercialization of these new developments, we expect that they will contribute over €18M in revenue to Altered, setting the stage for our company to be leaders in water conservation.

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The information about "MISTANDCLEAN" are provided by the European Opendata Portal: CORDIS opendata.

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