Goodwall

Project "Goodwall" data sheet

The following table provides information about the project.

 Partnership

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Map

 Project objective

Students aged 19-24 normally are in the mid to late years of college. They start to worry about career development and may look for summer internships and other real-world experience to prepare themselves for life after graduation. No social network is designed to help this large group of people to share and communicate the ideas and struggles they face when accommodating the drastic changes happening in their lives. LinkedIn targets adults over 30 years and has failed to grasp this demographic. Enter Goodwall, the platform was launched as a pilot in 2015 targeting 14-18-year olds and has been a remarkable success. If we want to successfully expand to the 19-24 demographic, a major revamp of functionalities and stakeholders needs to take place. Goodwall plans to unite three verticals, social networks, university recruitment, and employee recruitment who share the same demographic but offer separate services. Therefore, the main users will be Students low experienced job seekers, and universities and companies looking for high talented students and graduates. We have the firm target of 7,500 Universities/Companies partners after 5 years of the upgraded social network in the market. Monetisation is proven as we generate over €600,000 yearly with the pilot platform as it stands over >1M users and over 100 university partners. However, we are not yet a profitable company and require aggressive financing to meet growth forecasts in the short to medium term.