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DOCTRINA

A Unique Virtual Environment where Healthcare Professionals Can Find the Support that They Need for an Adequate Use of Pharmaceutical Products

Total Cost €

EC-Contrib. €

Partnership

Views

Outcomes and
results

DOCTRINA project word cloud

Explore the words cloud of the DOCTRINA project. It provides you a very rough idea of what is the project "DOCTRINA" about.

community commercial healthcare care enrolling perspectives financial pay begins gap revenues created hold patient regime huge communicate professionals education prescribed turn costly adhere schedule correct launch helping incurred doctors 650 doctrina companies preliminary educational relied fail free global customized bridge for 50 anytime alternative right barrier patients busy consuming time incurring agents anywhere ict givers securing proper visits market guidance back providers inefficient properly learners pharma 125 cumulative sales despite extremely prescription adherence pharmaceutical relieve inadequate company materials acknowledged 24 altogether feasibility billion businesses model difficult inefficiency received lack poor communication version pharmacists platform acceptance

Project "DOCTRINA" data sheet

The following table provides information about the project.

Coordinator	DOCTRINA, IZOBRAZEVANJE, DOO Organization address address: VOJKOVA CESTA 63 city: LJUBLJANA postcode: 1000 website: n.a. contact info title: n.a. name: n.a. surname: n.a. function: n.a. email: n.a. telephone: n.a. fax: n.a.
Coordinator Country	Slovenia [SI]
Project website	http://en.doctrina.biz/pharmacists
Total cost	71˙429 €
EC max contribution	50˙000 € (70%)
Programme	1. H2020-EU.2.1.1. (INDUSTRIAL LEADERSHIP - Leadership in enabling and industrial technologies - Information and Communication Technologies (ICT)) 2. H2020-EU.2.3.1. (Mainstreaming SME support, especially through a dedicated instrument)
Code Call	H2020-SMEINST-1-2016-2017
Funding Scheme	SME-1
Starting year	2017
Duration (year-month-day)	from 2017-05-01 to 2017-08-31

Partnership

Take a look of project's partnership.

#	participants	country	role	EC contrib. [€]
1	DOCTRINA, IZOBRAZEVANJE, DOO DOCTRINA, IZOBRAZEVANJE, DOO Organization address address: VOJKOVA CESTA 63 city: LJUBLJANA postcode: 1000 website: n.a. contact info title: n.a. name: n.a. surname: n.a. function: n.a. email: n.a. telephone: n.a. fax: n.a.	SI (LJUBLJANA)	coordinator	50˙000.00

Map

Project objective

For pharmaceutical products to work effectively, they need to be used properly. In Europe, 50% of patients fail to adhere to the prescribed regime, incurring in € 125 billion costs. Poor patient adherence is often the result of poor management at the practice level. Indeed, the correct use of pharma products begins with the prescription by doctors and proper guidance from pharmacists. Therefore, it is important that pharma companies provide these professionals with the education they need, anywhere and anytime. Pharma companies have traditionally relied on sales representatives and agents that pay visits to healthcare professionals. However, this method is time consuming, costly, extremely inefficient and difficult to schedule with the busy healthcare professionals. Importantly, professionals lack the means to communicate back with the pharma company. Despite this acknowledged inefficiency, agents are still the best alternative available right now in the market. In response, we have created DOCTRINA, a unique and cost-effective ICT platform through which pharma companies will be able to maintain 24/7 communication with healthcare professionals to provide them customized educational materials. While learners experience barrier-free communication and support, pharma companies improve their businesses and product management. Since our preliminary version of the platform received high acceptance from end-users, we now aim to take the next step and scale up our model to hold a global community of users. Thus, the Feasibility Study planned in Phase 1 has the main objective of securing this project from all technical, commercial and financial perspectives. Altogether, our platform will bridge the existing gap between pharma providers and care givers, helping to relieve the huge impact incurred by the inadequate use of pharma products. In turn, DOCTRINA will provide us estimated cumulative revenues of €30 M after enrolling 650,000 users within five years from market launch

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The information about "DOCTRINA" are provided by the European Opendata Portal: CORDIS opendata.

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