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DAYUSE SIGNED

DAYUSE: the European game changer that creates a disruptive value-adding exploitation model for Hotels.

Total Cost €

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EC-Contrib. €

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Partnership

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 DAYUSE project word cloud

Explore the words cloud of the DAYUSE project. It provides you a very rough idea of what is the project "DAYUSE" about.

tool    ground    industrialization    complementary       dayuse    proprietary    world    pilots    distributors    day    hotel    shake    american    allotment    prepared    dms    provides       company    book    2010    industries    grow    time    tools    delivered    standard    renting    service    players    gradually    hotels    basis    com    strategy    leverage    completely    hospitality    instrument    sme    blue    price    integrating    answer    overnight    position    relies    last    question    marriott    adoption    asia    pricing    full    reservation    market    300    game    substitute    innovative    accorhotels    looks    breaking    signature    ocean    created    extend    north    globally    minute    car    hilton    agreements    concretely    prepare    wants    saas    mode    months    fine    networks    boasts    few    imposing    scalable    changer    industry    rate    pms    bookings    2016    chains    smooth    billion    tune    urgent    running    leader    transaction    prevail    ambition    first    similarly    hours    network    huge    24    hourly    segment    500    2024    online    gradual    countries    room   

Project "DAYUSE" data sheet

The following table provides information about the project.

Coordinator
DAY USE 

Organization address
address: 5 RUE DE ROCHECHOUART
city: PARIS
postcode: 75009
website: n.a.

contact info
title: n.a.
name: n.a.
surname: n.a.
function: n.a.
email: n.a.
telephone: n.a.
fax: n.a.

 Coordinator Country France [FR]
 Project website https://partners.dayuse.com/login
 Total cost 2˙154˙187 €
 EC max contribution 1˙507˙931 € (70%)
 Programme 1. H2020-EU.3. (PRIORITY 'Societal challenges)
2. H2020-EU.2.3. (INDUSTRIAL LEADERSHIP - Innovation In SMEs)
3. H2020-EU.2.1. (INDUSTRIAL LEADERSHIP - Leadership in enabling and industrial technologies)
 Code Call H2020-SMEInst-2018-2020-2
 Funding Scheme SME-2
 Starting year 2018
 Duration (year-month-day) from 2018-07-01   to  2020-06-30

 Partnership

Take a look of project's partnership.

# participants  country  role  EC contrib. [€] 
1    DAY USE FR (PARIS) coordinator 1˙507˙931.00

Map

 Project objective

'Created in late 2010, dayuse.com is the innovative world leader in online reservation for the emerging 'day use' hotel room segment in a typical 'Blue Ocean' strategy.

It provides an answer to this key question 'Why should I book a hotel room for a full overnight price when I only need it for a few hours?' The Company now relies on a network of over 4,500 partner hotels. The service is provided on a day-time allotment pricing basis. DAYUSE boasts over 300,000 bookings p.a. which represents now one reservation per minute!

With the recent signature of agreements with major hotel chains such as AccorHotels, Hilton, Marriott that want to open their huge hotel networks to dayuse.com, a large-scale industrialization phase looks urgent.

DAYUSE has now the ambition to leverage on its leader position in the 'day use' segment to shake completely the Hospitality Industry by imposing gradually and globally a new scalable industry standard based on an hourly service/rate, 24 hours a day, similarly to industries like car renting.

Concretely, the company targets to provide to hotels a DAYUSE Proprietary Management System (PMS) called DMS delivered through SaaS with a ground-breaking pricing 'per transaction' mode. The PMS market is estimated at $1.5 billion in 2016 and expected to grow to $2.0 billion in 2024. DAYUSE targets its gradual smooth adoption, first as a complementary tool to existing PMS and finally as a full substitute. DAYUSE will then extend its reach to the whole Hospitality Industry while integrating other distributors. The company wants to be the European game changer in an industry where North American players prevail.

This SME Instrument Phase 2 project represents for DAYUSE the very last step to the market. For 24 months, it will prepare and fine-tune the IT tools for the industrialization while running pilots globally in different countries (Europe, US, Asia) to be prepared for the challenges of the Go-to-Market execution in Phase 3.'

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The information about "DAYUSE" are provided by the European Opendata Portal: CORDIS opendata.

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