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Bluecode

The Smartphone Payment Scheme for Europe

Total Cost €

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EC-Contrib. €

0

Partnership

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 Bluecode project word cloud

Explore the words cloud of the Bluecode project. It provides you a very rough idea of what is the project "Bluecode" about.

transactions       networks    possibilities    resorting    ewallets    link    players    apple    debit    cash    22    relevance    centuries    dramatic    anonymous    wallet    mobile    threatened    job    payments    barcodes    challenge    electronic    paypal    thanks    banks    mastercard    financial    conduct    innovative    usa    lose    broadened    popular    besides    solution    inevitably    internally    customer    annually    addressable    migrating    card    revenues    tackling    generate    google    quite    profit    2022    interface    credit    expensive    security    bank    cheques    2020    consumers    companies    keeps    milestones    managed    code    tools    cumbersome    blue    payment    market    14    entities    assure    involve    cashless    pay    commercial    cards    fintech    decades    data    19    million    positions    scheme    performed    billion    alternative    industry    name    emotional    visa    customers    ago    hacking    130    alternatives    sensitive    estimate    contactless    generation    situation    entire    tokens    20    misuse    100    cumulative    total    disrupting   

Project "Bluecode" data sheet

The following table provides information about the project.

Coordinator
SECURE PAYMENT TECHNOLOGIES GMBH 

Organization address
address: MULLERSTRASSE 27
city: INNSBRUCK
postcode: 6020
website: n.a.

contact info
title: n.a.
name: n.a.
surname: n.a.
function: n.a.
email: n.a.
telephone: n.a.
fax: n.a.

 Coordinator Country Austria [AT]
 Project website https://bluecode.com/en/
 Total cost 71˙429 €
 EC max contribution 50˙000 € (70%)
 Programme 1. H2020-EU.3. (PRIORITY 'Societal challenges)
2. H2020-EU.2.3. (INDUSTRIAL LEADERSHIP - Innovation In SMEs)
3. H2020-EU.2.1. (INDUSTRIAL LEADERSHIP - Leadership in enabling and industrial technologies)
 Code Call H2020-SMEInst-2018-2020-1
 Funding Scheme SME-1
 Starting year 2018
 Duration (year-month-day) from 2018-08-01   to  2018-11-30

 Partnership

Take a look of project's partnership.

# participants  country  role  EC contrib. [€] 
1    SECURE PAYMENT TECHNOLOGIES GMBH AT (INNSBRUCK) coordinator 50˙000.00

Map

 Project objective

Cash has been the most popular payment method for centuries, but it is quite cumbersome and expensive. Decades ago, the payment possibilities were broadened with cheques and debit/credit cards, and recently a new generation of alternatives brought by FinTech companies is disrupting the industry with eWallets, contactless payment, etc. However, most of these new payment tools inevitably involve resorting to USA-based card networks (Visa and MasterCard) and electronic payment tools (PayPal, Apple Pay, Google Wallet). This represents a dramatic situation for the European financial industry, threatened to lose the revenues generated by the transactions but also the ‘emotional’ link with customers and even the whole payment process (consumers migrating to USA banks). How can we help tackling this challenge? Blue Code is an innovative mobile payment solution that will avoid the need of resorting to USA players to conduct the non-cash payments in Europe. Through our 100% European payment scheme, the entire payment process is conducted with European entities, so all the revenues and customer interface remains internally. Besides, we assure ‘security by design’ through an innovative payment method based on barcodes (Tokens) that keeps all the process anonymous, so no sensitive data like name, address or bank account is managed, and thus there are no possibilities of hacking of misuse. In Europe, 130 billion non-cash transactions are performed each year and this number is growing 6.5% annually. The alternative payment methods like Blue Code are increasing its relevance and are estimated to process 20% of the total cashless transactions by 2020, taking one third of the total revenues generated, thus a total addressable market of €22 billion. Thanks to the technical advances and commercial milestones brought by this project, we estimate to generate €19.6 million cumulative profit by 2022 and 14 new job positions.

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The information about "BLUECODE" are provided by the European Opendata Portal: CORDIS opendata.

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