Opendata, web and dolomites
  1. home
  2. trasparenza
  3. open h2020
  4. gameinfluencer

GameInfluencer SIGNED

Launching the GameInfluencer Marketing Platform to Connect Game Publishers With The Best Matching Influencers Who Create the Most Effective Let’s Plays

Total Cost €

0

EC-Contrib. €

0

Partnership

0

Views

0
 Outcomes and results

 GameInfluencer project word cloud

Explore the words cloud of the GameInfluencer project. It provides you a very rough idea of what is the project "GameInfluencer" about.

channel    quick    afford    move    nearly    generating    solution    billion    permanently    awareness    stop    app    disruptive    paying    separation    gameinfluencer    media    predictable    76    manually    exclusively    benefits    referring    manual    run    advertising    faster    influencers    post    brand    installs    twitch    material    place    gaming    cheaper    review    integrate    thereby    smaller    community    industries    orders    disrupt    boost    video    20    otherwise    store    create    single    campaigns    100    revenues    global    platforms    views    company    game    games    rankings    connects    lowering    medium    running    plays    significantly    youtube    languages    2015    marketplace    drive    gamers    international    act    fragmented    first    influencer    channels    acquiring    fitting    monitoring    platform    exist    measured    acquisition    social    components    marketing    matchmaking    booking    monthly    world    economic    apps    publishers    companies    automates    big    industry    yearly    market    13    brings    marketplaces    members   

Project "GameInfluencer" data sheet

The following table provides information about the project.

Coordinator		 GAMEINFLUENCER GMBH 

Organization address
address: WESSOBRUNNER PLATZ 6
city: MUNCHEN
postcode: 81377
website: n.a.

contact info
title: n.a.
name: n.a.
surname: n.a.
function: n.a.
email: n.a.
telephone: n.a.
fax: n.a.
 Coordinator Country Germany [DE]
 Project website http://www.gameinfluencer.com
 Total cost 71˙429 €
 EC max contribution 50˙000 € (70%)
 Programme 1. H2020-EU.2.1.1. (INDUSTRIAL LEADERSHIP - Leadership in enabling and industrial technologies - Information and Communication Technologies (ICT))
2. H2020-EU.2.3.1. (Mainstreaming SME support, especially through a dedicated instrument)
 Code Call H2020-SMEINST-1-2016-2017
 Funding Scheme SME-1
 Starting year 2018
 Duration (year-month-day) from 2018-01-01   to  2018-06-30

 Partnership

Take a look of project's partnership.

# participants  country  role  EC contrib. [€] 
1    GAMEINFLUENCER GMBH DE (MUNCHEN) coordinator 50˙000.00

Map

 Project objective

The cost of acquiring users for games and apps increases monthly and by over 100% yearly. The 2015 user acquisition cost was around €3 There is a need for a quick and reliable way to identify the best influencer channels across the world. With influencers, we are referring to members of the gaming community that act as influencers. They create Let’s Plays or other material they post on their YouTube channel or social media to review games.

Our Solution GameInfluencer connects game publishers with the best fitting influencers on YouTube, twitch and other platforms to drive app installs, boost app store rankings and create brand awareness! The single components of our platform exist in separation and in other industries and we are the first European company who a) integrate all the needed fragmented features, b) focus exclusively on the gaming industry and c) offer a unique market place.

GameInfluencer is disruptive as it automates an otherwise manual process, thereby significantly lowering advertising cost. For big game publishers, they will have faster, cheaper and more predictable results (measured in views and/or installs) by using GameInfluencer. For smaller publishers, they have access to marketing campaigns they could otherwise not afford. In the medium-run, GameInfluencer can permanently disrupt the matchmaking for game marketing campaigns as influencers will move to marketplaces rather than taking orders manually.

For Europe, the video gaming industry brings large economic benefits generating nearly $20 billion of the global $76 billion. To bring more revenues to Europe, European gaming companies/publishers need to be able to reach gamers on a global scale. GameInfluencer already allows running campaigns in 13 languages.

At GameInfluencer GmbH, we are on the way to becoming the leading international one-stop marketplace for booking, monitoring and paying influencer marketing campaigns.

Are you the coordinator (or a participant) of this project? Plaese send me more information about the "GAMEINFLUENCER" project.

For instance: the website url (it has not provided by EU-opendata yet), the logo, a more detailed description of the project (in plain text as a rtf file or a word file), some pictures (as picture files, not embedded into any word file), twitter account, linkedin page, etc.

Send me an  email (fabio@fabiodisconzi.com) and I put them in your project's page as son as possible.

Thanks. And then put a link of this page into your project's website.

The information about "GAMEINFLUENCER" are provided by the European Opendata Portal: CORDIS opendata.

More projects from the same programme (H2020-EU.2.1.1.;H2020-EU.2.3.1.)

Meshporto_smeIns1_2 (2018)

PsstMenu allows customers to place orders directly from home or restaurant tables using only a smartphone.

Read More  

Assist (2015)

Telocate ASSIST – Development and marketing of an acoustic solution for localization and navigation of people in buildings using the smartphone

Read More  

BioAhead (2017)

BioAhead – an innovative optimization algorithm for amino acid chain analytics

Read More